Plaga Farm adalah pioneer dalam sektor ketahanan pangan dan pertanian Bali saat ini. Mereka juga mengumumkan inisiatif rebranding ekstensif perusahaan sebagai tanggapan untuk mempercepat pertumbuhan perusahaan dan meningkatkan visi perusahaan. Upaya rebranding ini mencakup transformasi identitas, situs web, dan Tanggung Jawab Perusahaan
Program Program (CSR) bertajuk ‘Farm to Community’.
Pengembangan Plaga Farm merupakan komitmen dalam membina masa depan yang berkelanjutan (sustainable). Dengan visi baru ini, Plaga Farm fokus mengembangkan sistem yang menjunjung konsep sustainability di enam bidang – teknologi rumah kaca, pengelolaan sampah, manajemen produksi berlebih, penelitian & pengembangan, kerjasama dan kolaborasi lintas disiplin ilmu, dan pemberdayaan masyarakat lokal.
1. Teknologi Rumah Kaca
Green House hidroponik dan organik Plaga Farm memungkinkan perusahaan untuk menanam sayuran, buah-buahan, rempah-rempah, dan bunga yang dapat dimakan menggunakan hingga 90% penggunaan air yang lebih efisien dibandingkan dengan pertanian terbuka konvensional. Juga memproduksi sayur dan buah segar tanpa menggunakan pestisida dan insektisida.
2. Perhatian Khusus dalam Pengelolaan Sampah
Plaga Farm berusaha meminimalkan carbon footprints dengan mengelola limbah secara tepat dan mengelola air secara berkelanjutan. Sampah bekas selama pra produksi dan pasca panen dikumpulkan setiap hari dan diberikan kepada
petani lokal untuk mengubahnya menjadi kompos dan menumbuhkan kebun kecil mereka sendiri untuk
kehidupan sehari-hari.
3. Manajemen Produksi Berlebih
Pandemi COVID-19 telah memberikan tekanan yang belum pernah terjadi sebelumnya pada sektor pertanian. Dimulai dengan tantangan pencarian tenaga kerja pertanian, pemrosesan, transportasi dan logistik, serta perubahan besar dalam demand pasar. Plaga Farm mengubah tantangan ini menjadi peluang untuk membangun keterlibatan yang kuat dengan mitra, mengembangkan
produk salad dan jus detoks yang baru diluncurkan, dan berkomitmen untuk melaksanakan program CSR ‘Pertanian untuk Komunitas’.
4. Penelitian dan Pengembangan
Program penelitian dan pengembangan mencakup berbagai kegiatan dan inovasi yang berpotensi untuk maju. Termasuk strategi untuk mempertahankan kegiatan operasional dan mengembangkan fresh products yang bergizi untu kesehatan konsumen.
5. Kerjasama dan Kolaborasi Lintas Disiplin
Plaga Farm mempromosikan R&D pertanian melalui kemitraan dengan berbagai jumlah mitra nasional dan internasional, lembaga, komunitas, dan asosiasi yang bergerak dalam bidang usaha yang sama.
6. Pemberdayaan Masyarakat Lokal
Plaga Farm telah aktif mendidik para petani dan masyarakat setempat melalui berbagai program yang dirancang untuk menanamkan kesadaran akan konsep sustainability. Studi kasus, pelatihan reguler, serta kemitraan dengan organisasi yang memiliki visi misa yang sama sangat membantu menyebarkan dan mengedukasi pemahaman tersebut kepada komunitas lokal.
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